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Head of Digital Technology

Crawley, West Sussex  Further Information
Job Type
Salary: Competitive dependent on experience plus excellent benefits
Contract: Full time, permanent

Hours: 37.5 hours per week, Mon - Fri 09:00 - 17:30
Location: The VHQ, Crawley, West Sussex
Closing date: 18 August 2017

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In a nutshell

This is an exciting role that aims to raise the bar and maximise Virgin Atlantics digital development team through leading edge development practice and continuous optimisation efforts, driving the business forward, providing thought leadership on all things regarding the technology aspect of our front end, enabling Virgin Atlantic to lead the way and differentiate our products, service through world class digital experience across mobile, app and web.

You will focus on running and optimising all of the front Virgin Atlantic digital touch points, specifically AEM sites. You'll be simplifying and improving the customer journey through technical optimisation, and continuous technology improvementsYou will use your first-hand experience in design and development of templates, components, dialogues, widgets and workflows and valuable experience developing components for Touch-optimized and Classic UI, to drive forwards our digital ecosystem.

As well as managing the day to day development of the digital channels you will also need to grow and lead a team along with developing a strong platform strategy. 

Day to day

You will act as a liaison between multiple Virgin Atlantic teams (Technology, Marketing, Sales, and Revenue Management) and be responsible for all aspects of the front end and the platforms that run and support it.  

Prioritising the optimisation programme, setting and exceeding conversion rate improvement targets, focussing on those campaigns and tests that drive the highest revenue improvements.

Integrating all of our customer data sources into the ecosystem and leading on the customer facing GDPR initiatives. 

You will set up and run the Adobe Marketing Cloud platform integrating key technical systems and processes.

Developing the reference architecture of peripheral products and services and acting as the joint owner of the API framework.

Linking key data sources (MS Dynamics, Social, Marketing Databases etc) and setting up Service Levels with key suppliers and departments.

You will set up and run the daily/weekly/monthly technical sprint cycle and manage technical defects and incidents along with managing backlogs.

Managing Digital release activities and investigating incidents in order to drive operational resolutions. In addition, you will manage the operational effectiveness of digital channels on day to day basis utilising Real time/Daily/Weekly Performance Monitoring. 

Leading a team of highly skilled developers across a number of platforms, you will also set up and lead the Adobe Marketing Platform as well as the Digital Design Authority in partnership with technology and Delta. 

Mapping out, developing and testing specific marketing technology tools and services, creating a clear digital technology strategy allowing us to keep an eye on the future at the same time as leading in the now.  

Mapping out and developing the API framework allowing internal and external consumption of the Virgin Atlantic Services.

About you

To be successful in this role you'll be a proven leader within complex organisations with significant digital/technology experience and proven knowledge of customer data and GDPR. You will have experience in Agile projects with exposure to the Adobe Marketing platform and growth hacking and optimisation. With a degree (or equivalent) in a relevant field (computer science, Maths, stats or a data related topic), you will have a good knowledge of emerging development approaches and technologies and proven experience of delivering actionable insights to increase rates of optimisation, conversion and engagement. You will also have deep technical expertise in web development technologies including Java Spring MVC, HTML, CSS, JavaScript, JQuery, ExtJS, JSON, XML and web frameworks.

You will have the ability to understand and apply user experience best practice along with an excellent general understanding of digital channels and technologies.

We’ re looking for an excellent people manager with strong, demonstrable experience of leading and developing a team, who can communicate effectively at all levels and have a proven track record of delivering results. With the ability to facilitate technology strategy, requirements and architecture conversations with all stakeholders (management, business users, and technology resources), you'll enjoy a fast paced environment as well having a proactive ‘can do’ approach. If you are results driven with the desire lead a team to maximise our digital revenue then we'd love to hear from you.

The perks

Our pioneering spirit and passion keeps our brand vibrantly alive. That's why we give our people the rewards that they deserve. We have a whole host of benefits in place to help you enjoy life to the full, as well as a world of travel opportunities including up to seven flights a year to a wide range of fabulous Virgin Atlantic global destinations. Beyond a whole world of travel opportunities, we also offer a competitive benefits package including pension and private medical schemes, life assurance, child care vouchers and excellent discounts across the Virgin Group of companies.

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To all recruitment agencies: Virgin Atlantic does not accept unsolicited agency CVs. Please do not send unsolicited CVs to our job openings or to Virgin Atlantic employees. Virgin Atlantic is not responsible for any fees related to unsolicited CVs.

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